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Learning to speak and think business

As technical people, telecom and network managers usually focus on technology issues, often at the expense of business issues. While technology drives the business, the business itself is what keeps you employed.

A recent survey of 1,400 CIOs at companies with over 100 employees revealed that employers are now, more than ever, looking for people with business skills as well as technological know-how. (From www.SearchCIO.com -5-16-2007) Business skills that are required to effectively manage a project are now in demand as much as technical skills. John Estes, Vice President at recruiting firm Robert Half Technology, reported that when a client sends a consultant back to them, it is almost never because of technical skills. Most often, it is for an issue that falls under the category of "soft skills". These include the ability to work on a team, to communicate well, and to take instructions.

Forrester Research recently held an annual IT forum in Nashville, TN. One of the main messages that was delivered to the analysts who attended was that "business will become so deeply embodied in technology - and technology so embedded in business - that it will change the way IT is managed by organizations." Forrester has predicted that TKBEs (Technology Knowledgeable Business Experts) will soon become the most valuable players in a business organization.

What does all this mean to you? It means you need to focus on the business as well as the technology if you want to move up and become even more valuable. There will be those who love the technology so much that they will be happy to sit in switch rooms or computer centers and work at the fringes of the organization. There will always be a need for those people but they will not fare well in coming years. If you have visions of joining senior management ranks, you will need to be able to bring your technology expertise to bear in helping make business decisions. For these people, your value will shift from your technical abilities to your knowledge of how the technology can help the business.

Estes, from Robert Half, said the new question from potential employers will be "Why is your former employer better off because you worked there?" Food for thought, even if you are not in the job market right now.
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